by Madison Leyvas | May 5, 2026 | Economic Development Insights
The importance of perception: Passing the blind test and the brand test By: Kristen Stephenson, Senior Vice President of Research & Analytics, Greater Phoenix Economic Council At Super Bowl LX last January, Pepsi renewed its fight against its toughest branding...
by Madison Leyvas | May 5, 2026 | Emerging Leaders Profiles
3 Fun Facts I used to be a professional and competitive figure skater (I secretly love the cold). I love exploring new coffee shops as a way to get to know a city. And, I absolutely love traveling and learning about different cultures, especially through food. What...
by Madison Leyvas | Apr 6, 2026 | Member Spotlight
April 2026 Member Spotlight Sean Edmonds Economic Development Manager, Arizona State University Where are you originally from? Born and raised in Arizona! I’ve lived in Mesa, Scottsdale, Tempe, Chandler, and now living in North Phoenix. How did you come to work in the...
by Madison Leyvas | Mar 4, 2026 | Economic Development Insights
Water and power: securing the foundation of growth By Kyle Backer Billions of investment dollars have poured into Arizona, fundamentally changing the state’s economic trajectory. But for this hot streak to continue, the core infrastructure of growth must be secure....
by Madison Leyvas | Mar 4, 2026 | Member Spotlight
March 2026 Member Spotlight Julie Leonard Economic Development Analyst/Coordinator Where are you originally from and what brought you to Arizona? I am originally from Hanna City, IL which is a rural community in the non- Chicago part of Illinois. My husband, Dan and...
